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I Love the Burg, A City Guide with the Social Media Edge

By S. Mathur

Do you need find the best brunch deals or happy hours in St. Petersburg FL? Yoga classes? Or a listing of dog friendly restaurants? All the information you need about the second largest city in the Tampa Bay Area is at www.ilovetheburg.com, a city guide which began life as a Facebook page.

Marketing Representative Brian Bailey explains that back in 2009, "We got started by simply starting a Facebook page that shared 3rd party information about what's going on in St. Pete. Then Twitter, then a website, and now Instagram and Snapchat are our mediums. We had no idea that it would grow into a major source as it has."

I Love the Burg has a mission "to make St. Petersburg (a.k.a. the #BURG) the best place to live, work and play." Started by two New Yorkers who moved to the Sunshine City, its listings of opportunities and events on various social media provide a one stop guide for residents and visitors alike. Bailey explains that "We started it as a means to raise the profile of the city and enable locals to learn what assets, events and things there are to do and experience. Mostly it was restaurants, parks, theater, etc."

Along with cultural, entertainment and dining out information, I Love the Burg also covers developments of special interest to residents, like a new bike sharing program, and new housing designed with millennials in mind. Making St. Pete a bike friendly city, CycleHop is a new bike sharing approved by the city council. It will place bike hubs in the downtown area near the waterfront, and later in other populated business areas in the city.

Another project that I Love the Burg is reporting on is the development of millennial town homes as part of the apartment and condo boom in St. Pete. The home design is "Shining bright with sleek and clean features...keeping both lifestyle and budget in mind" according to a press release from the builders. The location provides easy access to downtown and all it has to offer.

Less practical but equally fun items reported by I Love the Burg include water parks and dog friendly restaurants. Bailey says that "one of the biggest assets is the waterfront park system which is said to be second in size in the US only to Chicago. Along that are well-known venues such as The Mahaffey Theater and the Dali Museum."

And for pet owners, or those owned by their pets, the website has listings of restaurants that welcome canine customers as well as human ones, with water bowls, treats and even special menus. There are also listings of professional pet sitters for those times when you just have to leave your furry friends at home.

I Love the Burg echoes the sentiments of many residents, as this comment on the Facebook page shows: "St. Petersburg has it all! Beach drive, museums, Crescent Lake park, downtown, regular events at the waterfront, dolphins and wonderful weather!"

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