Howard Alan Events is a Jupiter, FL-based company that brings juried art and craft festivals to cities around the country. Founded by Howard Alan more than three decades ago, the company was the result of a publicity stunt that led to a local media frenzy that went national. Alan soon discovered a new niche: advertising and public relations. He combined that with his love for the arts and developed Howard Alan Events. Now, the company hosts more than 40 events each year, several of which have been ranked as a top 100 art fair in the country by Sunshine Artist Magazine.
"The founders personally select culture rich cities for their show locations, providing a complete outdoor experience unmatched by other festivals," says Howard Alan Events publicist, Anabelle Ramos. "Each show is unique and features works of both established and emerging artists."
On the company website, artists will find a list of upcoming shows and can apply to have their art featured at an event. Accompanying the application, artists must submit a photo of their outdoor display and three high quality images of their work. Artists are required to have original work in their application and featured at the event. Typical Howard Alan events feature anywhere from 100 to 300 artists.
"Everyone is welcome to apply," Ramos says. "The fine art shows as well as the art and craft shows are juried. A panel of experts hand-select the exhibitors from hundreds of applicants in order to ensure a superior event featuring diverse art media and the highest quality of original fine art or handmade crafts for the art and craft shows."
In 32 years, Howard Alan Events has exhibited more than 10,000 artists, according to Ramos. Thousands of people in cities across the country are attracted to the events to add to personal collections, meet new artistic talent and just view unique work. Alan himself says that allowing art festivals like his to take place is an important way to keep communities thriving.
"It is important that we invest in the arts and support our local artists because this, in turn, helps the local economy," Alan insists. "The art festivals help generate millions of dollars for a variety of organizations such as chambers, rotary clubs, downtown business associations and several other nonprofit community organizations."